Michael S. Rosenthal

Mike enjoys representing start-up and growing franchise systems, and helping others create non-franchised licensing and distribution arrangements.  His practice includes counseling clients on the best way to format their business – franchise, license, distribution or other.  Mike prepares and files necessary government registrations and disclosures, addresses regulatory concerns and problems for clients, and assists them with resolution of disputes.  He represents both franchisors and franchisees in quick service (QSR) and casual dining restaurants, as well as nightclubs, in matters including mergers & acquisitions, general day-to-day representation and regulatory compliance.  He also represents franchisee owners of hotels and motels.

Mike is certified as a mediator and is a proponent of alternative dispute resolution methods, believing that parties can better resolve disputes between themselves, rather than having a judge, jury or arbitrator tell them what to do.

Mike is devoted to entrepreneurs, having managed two law firms and represented hundreds of clients in starting, running and selling their businesses.   He was on the Board of Directors, and a founding member, of Exit Planning Exchange (XPX) Atlanta, an organization devoted to helping business owners plan for and execute a successful “exit”.